Delivering a Digital Strategy Workshop, part of the Entrepreneurial Academy series
This workshop will help you identify and prioritise what you are looking to gain through digital channels – such as more sales, brand awareness or better customer support – and will explore the techniques and tactics to achieve these goals. You will be given an overview of best practice use of digital platforms (website, social media and email) to build market intelligence, engage with your customers and gain business insights to inform your digital strategy. You will learn how to monitor and evaluate your efforts and will leave the workshop with an action plan for your business.
“HIE’s workshops were expertly delivered at just the right level and by experienced practitioners who understood the needs of the entrepreneur as well as their subject fields.”
Simon Harrison, CEO, SpeyCardio Ltd. Grantown-on-Spey.
The workshops provide you with the chance to drill into the detail of the subject as it relates to your company or social enterprise. With ‘Chatham House Rules’ in place, you can feel comfortable troubleshooting your business challenges with the support of an expert provider and with the input of the other entrepreneurs in the room.
Participants will leave each workshop with a deeper understanding of the topic and a toolkit or plan to turn this knowledge into action.